leen kaur
Lifestyle creator inspiring ambitious people to build intentional lives by fueling their mind and body.
Currently choosing the fig on my fig tree.
“I saw my life branching out before me like the green fig tree.”
I was accepted to medical school and deferred my admission a year to pursue entrepreneurship, travel, and creation. This year I'm sharing the story as I work out which of those two lives is mine — and we have a long way to go from here.
That tension is the thread through everything I post. It's why the audience stays: they're in the middle of the same decision.
- ambitious
- mindful
- relatable
- aesthetically driven
- efficient
- leadership
Why brands work with me
- I've rebranded once already — from strictly medical content to broader personal and lifestyle work — and brought the audience with me.
- The content is reflective and relatable rather than polished-at-a-distance, which is why comments read like conversations.
- I'm always building something for the audience beyond posts: non-profit work, business projects, templates.
- Every month mixes educational content with inspirational content, so a partner can land in either register.
Who's watching
Age
Nearly three quarters of the audience is 18–34.
Where they are
Majority US, with a meaningful South Asian diaspora tail.
August at a glance
Views by format
72,254 individual viewers across the month.
Interactions by format
Likes, comments, saves and reposts combined.
One of my top performing
Highlight from my self-study series
Reaching others through the expression of myself, and hoping to inspire others to show their authentic self.
